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Men are worst drivers: Insurer encourages young males to take cab late at night

Portrait of smiling young african american woman driving a car

About 80% of road deaths involve males between 19 and 35, according to the Transport Department.

And the World Health Organisation’s global research shows that traffic injuries are the leading cause of death among people aged between 15 and 29.

A good proportion of those tragedies happen in the small hours. Motorists are 10 times more likely to be involved in an accident between 11.30pm and 4.30am.

It’s mainly young adults who drive late at night, and they’re also most likely to be guilty of other risky behaviour behind the wheel like speeding, underestimating danger, not wearing a seatbelt and driving drunk.

Discovery Insure is taking credit for improving the driving habits of its young drivers, having decreased the number of hours they spend driving late at night by 11%.

The insurer knows this because it uses telematics technology to monitor its VitalityDrive clients’ driving habits – not just where and when they’re on the move – but how they’re doing it, in real time.

If they speed, brake harshly, corner too fast or use their cellphones, the “Big Brother” gizmo in their car captures it all.

By incentivising drivers to use Uber late at night and offering discounts for the ride-share service, Discovery reduced their collective driving hours at that time.

“So, despite their inexperience behind the wheel, our young drivers are really good drivers,” said Precious Nduli, Discovery Insure’s technical marketing head.

“We are excited by these findings. Instilling safer driving behaviours from a young age, such as not speeding, not cornering harshly and not driving while distracted or when it’s late, become habits and create safer drivers in future.”

But the insurer is quick to reassure its clients that it won’t use any bad driving to reject a claim.

“The telematics data is only used to confirm location and time of incident,” a spokesman said.

Car insurance for young drivers is typically expensive because, statistically, young drivers are a very high claims risk. Teenage car insurance premiums are the highest, with premiums declining slowly until the driver reaches 25.

Asked if the telematics data proved that a young person was a model driver, would they benefit from lower premiums, the insurer said: “Yes, the telematics data may be used to determine a client’s renewal premium every year.”

Times Live 


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